HairColorCode.com
Type:
Blog/Adsense
Acquired:
14th February 2017
HairColorCode was another of our 5 sites we acquired, whilst not as good historically as some of the others, there's still potential in some of the articles.
Stats - February 2017
12,669 Sessions
20,266 Pageviews
1.60 Pages/Session
00:01:07 Average Duration
Challenge
To take an inactive hair blog and let it grow. (Sorry, couldn't resist the hair pun). For us personally, we know nothing about hair styles, so to find the right person to work with who is passionate.
Growth
After taking over look to have added ~60 sessions a day to the visitors.
The Challenge
This site has a lot of broken images and spam comments, as well as poor internal linking and UX. So will be working to develop that over time. I believe 1000 sessions a day should be achievable over time.
Next Steps
To remove all the spam comments, find a passionate hair blogger to call this place their home and try and hit our target.
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